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San Diego Trail Company
Equus coaching session with horses at San Diego Trail Company
Horse Activities

Discover the Power of Equus Coaching

An experiential leadership practice rooted in the wisdom of horses — revealing how we lead, connect, and act in our lives.

Equus coaching is a deeply experiential practice whose principles lie in the wisdom of horses. We use it to reveal how we lead, connect, and generally act in our lives — without sitting behind a desk listening to long lectures.

At San Diego Trail Company, certified professionals lead immersive, ground-based sessions where horses reflect human behavior with astonishing accuracy. Each gesture, hesitation, or posture is mirrored back so you can understand your presence, boundaries, and communication style better.

Why Equus coaching?

Horses reflect human behavior in real time, giving unfiltered feedback on leadership presence, trust, and communication. This method offers something traditional corporate seminars never can — an embodied understanding of leadership and team dynamics.

  • Lead without domination
  • Communicate clearly under pressure
  • Build authentic relationships
  • Regulate emotional energy
  • Make strategic decisions calmly and confidently

Tailored packages for every need

We offer flexible, transparent pricing (food included) so you can choose a package that fits your budget and goals. Cost is influenced by group size, optional executive coaching, lodging upgrades, custom menus, and sponsorship opportunities.

  • Full 3-Day Retreat — $1,500–$3,500/person: lodging, farm-to-table meals, multiple Equus sessions, executive coaching, and wellness experiences
  • One-Day Coaching + Team Building — $750–$1,500/person: guided Equus session, leadership workshops, wellness activities, and a gourmet lunch
  • Half-Day Leadership Workshop — $500–$1,000/person: communication and wellness exercises, an Equus leadership session, and snacks

Who can benefit from Equus Coaching?

Equus coaching is not exclusive to executives. We've worked with entrepreneurs, therapists, educators, creatives, and families. Their feedback is honest but never judgmental, so you can explore and grow at your own pace.

  • Those who struggle with communication or emotional expression
  • Anyone who wants to lead authentically, without fear-based methods
  • People seeking clarity in life transitions, purpose, or identity
  • Those ready to grow through real-time experience instead of lectures
Testimonials

Our Customer Reviews

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Jeffrey Simon

October 2024

Had a wonderful morning riding the trails accessed from the ranch. Beautiful part of the county and a true delight to ride through the SDTC facility. Next time… longer ride, today was a shorter ride, by our choice, due to the heat wave in the San Diego's east county. Still, was perfect and highly recommend.

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Shaakirah Ransom

August 2024

We had an amazing experience celebrating my daughter's birthday with a horseback riding adventure! Our guide was incredibly nice, patient, and informative. She took the time to explain everything and was so gentle with my daughters, making them feel comfortable and confident. I really appreciated how she made their first horseback riding experience so cool and memorable. We will definitely be back again! Thank you for creating such a wonderful memory for our family!

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Dan Binder

August 2024

My kids had a great time. Their guide was much fun!

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Erika Porter

April 2024

We had so much fun on our ride! Ernesto made sure everyone was safe and had a great time. It was a perfect day with perfect weather and SO beautiful! The hills are amazing. I can't wait to go back. Thank you Ernesto! Thank you SDTC!

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Start your adventure

Ready when you are

Questions? Call us at (858) 748-6441 or book online.